Abelltek states that their Eco-Loop funnel “is the world's first spill proof, vented, controlled pour, flexible, long reach oil pouring device. Not only for oil but many other fluids.” The team that I had worked with at LYFE Marketing collaborated to build a strategy to push Abelltek’s new product to the next level. Designing each post with the brands deep green, and one of a kind Eco-Loop shape, the team help the brand’s awareness grow quickly across multiple social media platforms. When the product launched, LYFE Marketing had over 1,000 followers, helping their products sales launch almost instantly.